ABS-CBN Global dedicates TFC’s new station ID to the Global Pinoys as part of its mission to empower and rekindle national pride in them. It underscores its commitment of providing the most innovative products and services to bring Pinoys overseas closer to home, making every kababayan also a kapamilya. “Dahil Tayo’y Filipino” is a reminder that ABS-CBN Global remains in the service of Filipinos wherever they may be.
A talented team brought this vision to life in TFC’s 15th anniversary station I.D. Joel Barquez, TFC’s head of on-air and broadcast design, was joined by Ariel Escasa and Fred Ferraz to capture in song ABS-CBN Global’s message of hope and encouragement. Awarded and experienced director Cholo Laurel led the team to make “Dahil Tayo’y Filipino” a testament to the strength of the Global Pinoys. The creative team headed by Beth Siojo and production team headed by Aileen Paredes joined forces in producing this inspired effort.
Celebrate TFC’s 15th anniversary as “Dahil Tayo’y Filipino” was launched on April 19 in the Philippines’ premier noontime musical variety ASAP 09′